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  • About Us
    • Company History
    • Staff
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Glossary

There are lots of terms or jargon used in the exhibition industry that have different meanings in another industry. For example: an exhibit means something quite different to a lawyer. Custom Creation focuses on all the aspects of getting your product or services displayed on a trade show floor as well as custom construction of sets, stages, or business environments. Here are several words and descriptions of what we mean by them and what they might mean to you.

Term Definitions
Artificer A skilled worker; a craftsperson. Custom Creation strives to bring craftsmanship to all your projects.
Booth It’s the area you rent from an exhibition to display your product or services. It also refers to the exhibit properties that you own.
CAD Computer Aided Design — Using computers for designing and drafting projects. CAD files can be sent to CNC machines for automated manufacturing. Computers speed creating concepts and allow rendering images for viewing.
CNC Computer Numerical Control – A manufacturing method where computers control the position of high-speed tools. It allows our designers to make your product better and faster which can save you money.
Creation An original product of human invention or artistic imagination. It’s our motto: Crafting Imagination into Reality.
Custom Made to order Custom Creation can build your products just the way you want them.
Design To conceive or fashion in the mind; invent. All projects need to have a plan or method of creation and use. We have graphic and industrial designers that can execute what you have or create something new.
Display To present or hold up to view. This is what you do in your exhibit; also another word for exhibit.
Environment The circumstances or conditions that surround one; surroundings. It may be on the trade show floor, in your office lobby, on a movie set, or even a parade route.
Exhibit A public showing; an exhibition. The word is used for the entire event or for the structures that are used on the show floor. Often interchangeable with booth or display.
Kiosk A small structure, often open on one or more sides. We usually describe a cabinet with storage, a counter-top, and place for descriptive graphics or monitor as a kiosk.
Modular Designed with standardized units or dimensions, as for easy assembly and repair or flexible arrangement and use. This type of booth structure gives you the ability to add pieces, take pieces away or rearrange them as you please.
Portable Carried or moved with ease. All our exhibit products are designed to be moved across the country and setup in short order. But a portable exhibit usually refers to one that an individual can carry easily.
Rental A piece of property available for renting. If your budget does not allow you to make a purchase, we have many items that you can use as needed. We can also find structures in the larger exhibit venues so you don’t even have to ship your rentals.
Scenery Backdrops, furnishings, and other accessories on a stage that represent the location of a scene.
Set An arrangement of scenery on a stage or in a studio.
Stage The scene of an event or an area in which actors perform.
Studio A room or building where audio, video, or photography are produced or recorded.
Trade show An exhibition at which competing or complementary manufacturers and suppliers meet with prospective customers. We often just say: the show.
Venue The city or building that an exhibition or trade show is located in.

. . . The projects that I have proposed to you have never seemed to daunt you — no matter how far fetched they were. These tasks were always handled in a timely manner and to my specifications (and often made better by your own suggestions). You are very dedicated to quality and it shows in everything you’ve done. My thanks to you and your staff!

Richard Garriott

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1045 Reinli Street - Austin, TX 78723 - phone: 512-302-9202 - fax: 512-302-9203